Berkley Fishing documentary – A swede in the factory


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I went to Spirit Lake, Iowa and got to visit Berkley Fishing and their factory. It was really interesting to see how they produce hard lures, power bait and all kinds of fishing line. I had a chance to talk to the research and development department as well as co-workers in the facilities. Have you ever wondered when you should use what line? Have you ever wondered how fishing lure companies develop new products? You will get all your answers in this video! Enjoy!!

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